A few takeouts.
35 minutes of every hour are apparently spent on social media. This sounds high and it doesn’t give demographic info.
71% are more likely to purchase from a brand they are invested in through social. Assumed invested means following/liked etc.
25% of time spent online is on social media – again questionable.
One reply on “5 Steps To Sustainable Social Media”
25% of time spent online would be 15 minutes out of each hour. That is just incorrect math.